Delta Air Lines – Vytautas Kielaitis / Shutterstock Hong Kong Macau Taiwan China Delta Air Lines

Delta rebuked by China for calling Taiwan and Tibet countries

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Delta Air Lines and fashion retailer Zara join Marriott Hotels in falling foul of China’s online regulations

China‘s aviation authority has demanded an apology from Delta Air Lines for listing Taiwan and Tibet as countries on its website.

The moves follow a regulator’s decision on Thursday to suspend Marriott International Inc’s Chinese website for a week to punish the world’s biggest hotel chain for listing Tibet, Taiwan, Hong Kong and Macau as separate countries in a customer questionnaire, Reuters reported.

Delta has now removed the option from its website.

The apparent intensification of efforts to police how foreign businesses refer to Chinese-claimed territories – even if only in pull-down menus – underscores just how sensitive the issue of sovereignty has become in a China that is increasingly emboldened on the international stage.

Delta listed Taiwan and Tibet as countries on its Chinese website – kobps2 / Shutterstock Hong Kong Macau Taiwan China Delta Air LinesDelta listed Taiwan and Tibet as countries on its Chinese website – kobps2 / Shutterstock

The involvement of more than one Chinese authority in rebuking businesses across different industries suggested possible coordination at a high level of government.

“It’s hard not to see it as part of the wider trend where nationalist issues are being emphasised very deliberately as part of the new era,” said a China-based Western businessman who declined to be identified due to the sensitivity of the topic.

“It’s hard not to think that this is the shape of things to come for foreign companies, having to be even more careful about these sensitivities.”

Hong Kong and Macau are former European colonies that are now part of China but run largely autonomously. China annexed Tibet in 1950, although Beijing has long claimed the Himalayan region has been an indivisible part of China throughout history.

Taiwan is China’s most sensitive territorial issue. The ruling Communist Party considers the self-ruled, democratic island a wayward province and refuses to renounce the threat of force to bring it into the fold.

On Friday, the Civil Aviation Administration of China asked Delta to investigate the listing of Taiwan and Tibet as countries on its website, and called for an “immediate and public” apology.

Marriot Hotels and clothing retailer Zara have also been affected by China's policy on Macau – tdee photo cm / Shutterstock Hong Kong Macau Taiwan China Delta Air LinesMarriot Hotels and clothing retailer Zara have also been affected by China’s policy on Macau – tdee photo cm / Shutterstock

The aviation authority also said it would require all foreign airlines operating routes to China to conduct comprehensive investigations of their websites, apps and customer-related information and “strictly comply with China’s laws and regulations to prevent a similar thing from happening.

In a statement, Delta apologised for making “an inadvertent error with no business or political intention”, saying it recognised the seriousness of the issue and had taken steps to resolve it.

Separately, the same regulator that penalised Marriott – the Shanghai branch of the state cyberspace administration – accused clothes shop Zara of placing Taiwan in a pull-down list of countries on its Chinese website. Medical device maker Medtronic was also accused of similar issues

An executive who answered the phone at Zara’s Shanghai office was not able to immediately comment.

China has long-running territorial disputes with several neighbours and has never been shy about correcting what it sees as misrepresentations of Chinese territory.

Foreign ministry spokesman Lu Kang told a regular briefing on Friday that Hong Kong, Macau, Taiwan and Tibet were all part of China.

“The companies that come to China should respect China’s sovereignty and territorial integrity, abide by China’s laws, and respect the feelings of the Chinese people. This is the minimum requirement of any company going to another country to carry out business and investment,” he said.

Arne Sorenson, President and CEO, Marriott International, said in a statement: “Marriott International respects and supports the sovereignty and territorial integrity of China. Unfortunately, twice this week, we had incidents that suggested the opposite: First, by incorrectly labelling certain regions within China, including Tibet, as countries in a drop-down menu on a survey we sent out to our loyalty members; and second, in the careless “like” by an associate of a tweet that incorrectly suggested our support of this position.

“Nothing could be further from the truth: we don’t support anyone who subverts the sovereignty and territorial integrity of China and we do not intend in any way to encourage or incite any such people or groups. We recognise the severity of the situation and sincerely apologise.”

Last year, German carmaker Audi AG apologised for using a map that excluded Taiwan and parts of Tibet and the western Xinjiang region after it was heavily criticised on Chinese social media.

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