Iceland to host first International Women in Travel & Tourism Forum

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The organising social enterprise aims to empower women through employability and entrepreneurship

Women in Travel CIC announced it will be hosting its first International Women in Travel & Tourism Forum in just about over six months from now in Iceland. The hosting country’s first lady Eliza Reid will be the keynote’s speaker of the event.

The inaugural event will take place at the Radisson Blu Saga Hotel in Reykjavik in Iceland. Companies such as Promote Iceland, Carnival UK, and PEAK DMC are behind the development of the forum. 

However, the delegates must pledge to attend as a duo — an executive-level senior employee together with the next-generation female colleague.

Among other things, attendees will find out more about the global approaches to gender diversity and inclusion and the needs and aspirations of the next-generation female leaders. They will also have a chance to network. Last but not least, they will take away practical tools to implement for example in their respective countries.

A combination of private and public sector travel, hospitality and tourism industry innovators will attend the event. The organisers expect about 60 industry chiefs and 60 next-generation female professionals from around the world.

“Everywhere you look you’ll find powerful women who have stepped forward and taken an active part in this industry”

The event promises a positive outcome on the situation of women across the travel industry.

Alessandra Alonso, founder of Women in Travel CIC, said: “At World Travel Market 2018, I chaired a panel debate celebrating the 100th anniversary of Women’s Suffrage. 

“A key issue discussed was the need to get women and men in the travel, tourism and hospitality industry together to better articulate their vision of a gender-inclusive industry that will meet the talent and leadership requirements of the 21st century.”

Inga Hlín Pálsdóttir, director of Visit Iceland at Promote Iceland, said: “Iceland has long been acknowledged as a leader in gender equality. We are delighted to host this first International Women in Travel & Tourism Forum. 

“There is no doubt in my mind that women have played a major role in the success of Icelandic tourism. Everywhere you look you’ll find powerful women who have stepped forward and taken an active part in this industry; whether it’s in the public, private or third sector. I am looking forward to sharing our learnings and experiences with our international peers at the Forum in January,” she adds.