Kiwi.com has launched TV advertising, a first in the company’s 10-year history
A focal point of Kiwi.com’s identity, the 15-second TV ad introduces Kiwi-Code — our unique algorithm that retrieves unique travel itineraries for low prices, making travel accessible to all. The commercial aired for the first time this month, on selected Polsat and TVN Thematic channels in Poland, and on the Discovery Channel, selected Prima Group TV channels, selected Óčko music channels, and Seznam TV in the Czech Republic.
Together with existing social and digital marketing, TV advertising is now a key part of our overall campaign strategy to realize the growth ambitions for Kiwi.com. It comes as a significant milestone in our history; as we see it, a worthy investment in order to communicate to the public exactly what we do: offer cheap travel options that can’t be found anywhere else.
English translation of the commercial:
Visit Kiwi.com Stories for travel updates and inspiration.