Kiwi.com is now on TV

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Kiwi.com has launched TV advertising, a first in the company’s 10-year history

After revealing our new brand identity last year, the creatives at Kiwi.com have gone one step further to include TV as a marketing channel in Poland and the Czech Republic.

A focal point of Kiwi.com’s identity, the 15-second TV ad introduces Kiwi-Code — our unique algorithm that retrieves unique travel itineraries for low prices, making travel accessible to all. The commercial aired for the first time this month, on selected Polsat and TVN Thematic channels in Poland, and on the Discovery Channel, selected Prima Group TV channels, selected Óčko music channels, and Seznam TV in the Czech Republic.

Together with existing social and digital marketing, TV advertising is now a key part of our overall campaign strategy to realize the growth ambitions for Kiwi.com. It comes as a significant milestone in our history; as we see it, a worthy investment in order to communicate to the public exactly what we do: offer cheap travel options that can’t be found anywhere else.

Polish commercial:

Czech commercial:

English translation of the commercial:

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