The budget carrier plans to launch routes exclusively from London Gatwick with UK passengers being the first to experience new cabin upgrades
Norwegian has unveiled plans for its ambition to become “the world’s best low-cost long-haul airline”. The Oslo-based carrier, that has a subsidiary in the UK, will launch new routes and higher frequency services from London Gatwick to South America and Asia.
Norwegian’s Chief Executive Officer, Bjorn Kjos, one of the founding partners of Norwegian back in 2002, presented the key points of the expansion before the UK media at The Shard in central London on Tuesday.
“We are launching long-haul routes exclusively from London Gatwick, introducing our newest Dreamliners to Gatwick and increasing frequency on popular routes which reflects the growing importance of the UK to the future of our business,” Kjos said.
“UK passengers will be the first to benefit from our newest routes and upgraded long-haul passenger experience.”
As one of the key strategic points, Norwegian is exploring potential new routes to more South American countries due to strong ticket sales on the Buenos Aires route. They will also build upon the success of the world’s longest low-cost route to Singapore with destinations such as Tokyo, Shanghai and Beijing.
However, it depends whether the airline receives access to the Siberian corridor.
Today in London we revealed our growth plans in the #UK as it will be at the heart of our continued expansion. More routes, more frequencies and the newest #Dreamliners will be based in #London giving you higher quality at even better value https://t.co/byxIy2pV0M #travelnews pic.twitter.com/cO6A4X7Y9a
— Norwegian (@Fly_Norwegian) February 13, 2018
UK passengers will also benefit from planned cabin upgrades as the carrier seeks to improve the conditions for business travellers.
“With plans to roll out in-flight Wi-Fi on our long-haul flights, Norwegian will be in a better position to increasingly target business passengers as we also have plans for more exciting routes and flights to the USA, South America and Asia,” Kjos said in a statement.
“The UK will be at the heart of our continued global expansion and we remain fully committed to the market. With huge global ambitions, we’re confident that the UK can offer Norwegian a springboard to further expansion as we aim to become the long-haul airline of choice for passengers seeking a high-quality service at great value.”